Details Set For 2004 NHFA/WHFA All Industry Convention

Furniture World Magazine

The National Home Furnishings Association and the Western Home Furnishings Association have just released the full details of the combined All Industry Convention, to be held this May 15-17, 2004, at the Sheraton Wild Horse Pass Resort and Spa, Phoenix, AZ. The 2004 All Industry Convention will be co-hosted by the International Furniture Suppliers Association and the California Furniture Manufacturers Association and in partnership with Kathy Ireland Home by Standard, Leggett & Platt, Inc., and Simmons. The full convention brochure and information-packed agenda will be revealed during October High Point Market in the NHFA Resource Center, IHFC 12th Floor Main Wing, and will be broadly distributed in November 2003. “Out West Where Legends Begin” is the driving theme of this year’s convention. Convention Chairman Dennis Novosel, Stoney Creek Furniture, Ontario Canada explains, “Wrapped in myths and stories of greatness, the legendary old west is a perfect backdrop for this historic convention. The Convention will address issues of constant improvement, operational efficiencies, branding, selling, hiring and service. I promise you won’t be disappointed.” The 3-day convention will host nationally renowned speakers, interactive workshops, legislative updates, an expanded tradeshow of products and services, and panel discussions with some of the industry’s best and most respected professionals. Jerry Baer, Baers Furniture, Pompano Beach, FL says, “Going to the Convention is a can’t-do-without opportunity. Nowhere else can you get such an incredible educational programs combined with the best networking in the furniture industry.” Convention Highlights will include: ”How to Sell Furniture to Women” Rebecca Maddox ”How to Sell at Higher Prices Than Your Competitors” Lawrence L. Steinmetz ”The Power of Branding” Kathy Ireland ”Increase Profits with Continuous Improvement” James L. Hess Networking Session and Follow-up Luncheon with Jerry Epperson Legendary Shoot-Out Golf Tournament Manufacturer/Retailer Panel Discussion ”From Ordinary to Extraordinary” Robert Stevenson The convention registration fee for NHFA,WHFA, ISFA and CFMA members is $499 ($599 non-members) before March 15, 2004, with additional registrations at $399/$499 for member/non-member. For information about the Convention, hotel reservations, schedule, activities and/or transportation, contact NHFA at (800) 888-9590 ext. 6134 or register online at www.NHFA.org or www.WHFA.org.