Kingsdown And Oscar De La Renta Partner To Create Luxury Sleep System
Furniture World Magazine
on
5/4/2005
Kingsdown, Inc., manufacturer of ultra-premium sleep systems, and Oscar de la Renta, world renowned fashion designer, announce the launch of their new line of luxury sleep systems called Personal Sleep. The line will combine Mr. de la Renta’s signature style with Kingsdown’s century-long legacy of innovative sleep products.
“I’m pleased to be teaming up with Kingsdown to unveil this exciting new technology, a wonderful compliment to the Oscar de la Renta Home collection,” says Oscar de la Renta, Chairman and Founder of Oscar de la Renta, Ltd.
Drawing on Kingsdown’s specialization in personalized sleep systems, Personal Sleep will feature a selection process that matches an individual with the best bed for his or her body. “Kingsdown has studied the science of sleep for many years. We know which sleep system will provide the best night’s sleep for each individual. People who sleep on Kingsdown beds can enjoy the benefits of quality sleep – they’re alert, focused, able to handle stress and have more energy during the day,” says Eric Hinshaw, Kingsdown’s Chairman & CEO.
The Oscar de la Renta collection from Kingsdown will be available through fine interior designers and high-end furniture stores throughout the United States.
About Kingsdown
Kingsdown, Inc. believes the better you sleep, the better you will live. Founded in 1904 in Mebane, N.C., the company serves retailers across the United States and more than twenty countries. Products are made to order using handcrafted techniques combined with state-of-the-art materials and equipment. Long recognized as an industry leader and innovator, Kingsdown developed and introduced DormoDiagnostics, a new generation in sleep technology that uses technology to determine the best sleep system for your body type.
Kingsdown is the only mattress manufacturer to receive the prestigious National Home Furnishings Association Award of Excellence. As the only bedding manufacturer to win a Grand Trillium Award from the Ontario Furniture Manufacturers Association, Kingsdown recently received the award for an unprecedented second time for DormoDiagnostics®. For more information, please call 1-800.800.1353 or visit www.kingsdown.com.
About Oscar de la Renta Home
Oscar de la Renta Home is comprised of indoor and outdoor furniture, decorative accessories, lighting, dinnerware, glassware, flatware, fashion bed ensembles, area rugs, decorative fabrics and home fragrance. Oscar de la Renta, Ltd. is one of the leading women’s couture and ready-to-wear design companies in the world. The company also designs, markets and manufactures women's accessories, fragrances, men's wear and casual wear. www.oscardelarenta.com.