IHFMA Announces Interactive “Market Planner” Mapping Feature to Enhance, Personalize High Point Market Experience

Furniture World Magazine

The International Home Furnishing Market Authority (IHFMA) announces the availability of an innovative technology that will change the way Market attendees experience High Point. New for the Fall Market, the “Market Planner” mapping feature, located at www.highpointmarket.org, allows each attendee to personalize their visit by enabling them to map the exhibitors and buildings that are most relevant to their unique Market objectives. The Market Planner allows users to select and map desired Exhibitor and event locations, and includes the shuttle times, routes and numbers for traveling to those locations. Users can search and map their routes by category, or by specific company. Additionally, the Planner gives users the option of creating a PDF for each map, resulting in higher quality print-outs for increased ease-of-use. The PDF format also enables users to save their maps, or e-mail them to additional recipients. “It is the Authority’s mission to make High Point the best Market in the industry,” said Judy Mendenhall, IFMA president. “The Market Planner is an interactive mapping experience that will increase the efficiency through which our attendees navigate the buildings at Market. This organizational tool will help visitors maximize their time in High Point, making it beneficial and valuable to the business goals at hand.” The Market Planner is available at no charge on the IHFMA Web site under the Exhibitor Listing and Calendar sections.