Kimberly Wray To Direct The High Point Market's Marketing Efforts
Furniture World Magazine
on
6/28/2006
As part of the ongoing efforts to make the International Home Furnishings Market the most successful market in the industry, the International Home Furnishings Market Authority has created a new position, vice president of marketing, and named an industry insider to the post.
“After an extensive search I am pleased to announce the appointment of Kimberley Wray in the newly created position of vice president of marketing for the International Home Furnishings Market,” says Brian Casey, president of the Market Authority. “Kimberley brings us a wealth of background, not only in strategic marketing and business development, but also in her extensive knowledge of the home furnishings industry among several different vertical market sectors. I have no doubt that the relationships she has developed over the years will prove invaluable as we move forward.”
Wray, who will assume her new post on July 17th, is well known to executives throughout the home furnishings business as an industry writer and expert in marketing, advertising and public relations. For the past seven years, the High Point, NC-resident has served as vice president of marketing and communications for the Connie Post Companies, a retail design firm. She is also contributing editor of “Furniture Insights,” an online newsletter for home furnishings executives published by the accounting firm BDO Seidman, LLP, for which she was recently honored with the 2006 Home Award by The American Home Furnishings Alliance (AHFA).
Prior to these positions, Wray served as vice president of marketing for Majec, Inc., a sister company to Gefen Productions, and as editorial director of High Points Magazine and a group editor of HFN, where she was responsible for developing the HFN/High Points Impact Conferences for leading retailers and manufacturers.
Wray is an Ambassador for Women in the Home Industries Today (WithIt), an association she co-founded and named. She has also worked extensively for the Furniture Discovery Center.
Relates Casey, “We visited with a lot of very qualified candidates, but I believe Kimberley is going to be a tremendous fit with the Market Authority, and the overall team. This is the kind of talent we need for the future development of the Market and the overall growth initiatives the Authority intends to achieve.”
Says Wray, “The International Home Furnishings Market Authority is performing a critical function at a critical juncture in our industry and I’m honored to be chosen for the team. In the decade since I moved here, I have come to care deeply about the Market, High Point and the people who call this City home. I am tremendously excited by the challenges that lay ahead and the prospect of making a difference. This position will allow me to put all of my experiences to work for the greater good and I simply can’t wait to get started!”
About the International Home Furnishings Market Authority:
The International Home Furnishings Market Authority is the official sponsor of the International Home Furnishings Market in High Point, North Carolina. Featuring more than 2,600 exhibitors and attracting tens of thousands of visitors from more than 110 countries, the International Home Furnishings Market is the driving force in the home furnishings industry.