Biltmore Estate For Your Home Announces Management Team Additions

Furniture World Magazine

Biltmore Estate For Your Home, the product licensing division of The Biltmore Company in Asheville, North Carolina, recently announced changes within its management team. The positions have been created as a result of significant growth for the division, which oversees development of branded products inspired by George Vanderbilt’s turn of the century estate, Biltmore. Products include the categories of home furnishings, home building products, outdoor living and landscape. “At Biltmore, we have seen revenues from our branded products division double in the last year and we are making management additions to meet this demand,” said Jerry Douglas, senior vice president of sales and marketing. “This success, following many years of hard work, illustrates the strength of the Biltmore brand. We have seen that our name is meaningful to consumers and adds a sense of quality, beauty and authenticity to our licensed products.” Timothy Rosebrock, business development manager of Biltmore Estate For Your Home, has been promoted to vice president and general manager of the division. Rosebrock will oversee the expansion of the lifestyle licensing program, as well as long-range planning, development and review of new markets. “For over five years Tim has been a guiding force and major contributor to the success of Biltmore Estate For Your Home,” said Douglas. “Under his leadership, we have developed important licensee partnerships and business strategies that greatly contribute to our program’s success.” Prior to joining Biltmore, Rosebrock served as director of marketing with the Historic Natchez Foundation in Natchez, Mississippi. In this capacity, he managed all phases of the licensed home furnishings program, including manufacturer research and selection, contract negotiations and product development. His background also includes positions with As You Like It, American Drew Furniture Company, Kittinger Furniture Company and Rosebrock Company. Rosebrock holds a bachelor’s degree in home furnishings marketing, business administration, and economics from High Point University. In addition to Rosebrock, Christy Hodgins has been appointed marketing manager for Biltmore Estate For Your Home. Formerly responsible for business development in the home building products category for the company, Hodgins will be responsible for developing marketing strategies and activities for all branded products. For eight years, she held positions in marketing and customer relations with textile manufacturing companies Beacon Blankets, Pillowtex and Spring Industries. Hodgins holds a master’s degree in marketing from the University of Tennessee in Knoxville, Tennessee. In the area of business development, Biltmore Estate For Your Home has two managers and is currently recruiting for two additional positions. Susan Ashbridge has joined Biltmore Estate For Your Home as business development manager in the outdoor living and landscape category. Sheoversees development of products, such as living plants, gardening materials, garden furniture and garden décor that feature the Biltmore name. Ashbridge joins the company with an extensive background in the horticulture industry, including national distribution of flowers and plants. She most recently worked for Van Wingerden, a plant grower in Mills River, North Carolina and holds a bachelor’s degree in marketing and horticulture from HampshireCollege in Amherst, Massachusetts. Lydia Vander Voort is business development manager in the Biltmore Estate For Your Home division. She is responsible for a direct-to-retail relationship with Belk department stores and other home decor licensees. Vander Voort comes to Biltmore with over 20 years of experience in the New York textile industry with Cyrus Clark Company. She received a bachelor’s degree from Mary Baldwin College in Staunton, Virginia About Biltmore Estate: Located in Asheville, North Carolina, Biltmore Estate was the vision of George W. Vanderbilt, who first opened his country house to friends and family on Christmas Eve 1895. America’s largest home, the 250-room French Renaissance chateau exhibits the family’s original collection of furnishings, art and antiques. Biltmore Estate encompasses over 8,000 acres including renowned gardens designed by Frederick Law Olmsted, the father of American landscape architecture. Today, Biltmore Estate has grown to include the award winning Biltmore Estate Winery, four-star Inn on Biltmore Estate, Equestrian Center, outdoor activities and Biltmore Estate For Your Home, the company’s licensed products division. To learn more about Biltmore Estate, visit www.biltmore.com or call 1-800-543-2961