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Furniture Row Companies Announces Expansion in Cedar Rapids, IA

Furniture World Magazine

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Furniture Row® Companies, parent company to Oak Express® and Bedroom Expressions®, is expanding their presence in Cedar Rapids with the construction of a new Furniture Row Shopping Center. The Center will contain four specialty furniture stores in one convenient location. The Center’s address is 725 Oakbrook Drive in Marion, and it’s located on the corner of Hwy 100 & East Post Road, next to Menards. The store's brands include Oak Express®, Bedroom Expressions®, Sofa Mart® and Denver Mattress Company®. The Oak Express® and Bedroom Expressions® stores previously located at 1420 Twixt Town Road in Marion have been relocated into the new Center. The new Center will open Saturday, March 17. Store hours are Mon-Sat 10 a.m. - 9 p.m. and Sun 12 p.m. - 6 p.m. “The Center will bring a unique furniture shopping experience to the area,” said Bill McKendry, Marketing Director for Furniture Row® Companies. “Unlike other furnishings retailers, our centers have four specialty stores at one destination. Each store focuses on a particular category, and each store is managed and staffed with people who are extremely knowledgeable about their specific lines. And, best of all, they all guarantee their prices to be the lowest.” Here’s a run down on each store brand and their specialty: Denver Mattress Company® is considered unique among its competitors in the bedding industry because it is both a mattress manufacturer and mattress retailer. It manufactures, distributes, and retails its own private-label. Ultimately, providing full control over how its products are priced and sold. The company uses the same components and materials as the leading brand-name manufacturers, but because it manufactures and sells its own mattresses, it has eliminated the middleman markup. Therefore, Denver Mattress customers get brand-name quality mattresses for as much as 50 percent less. Sofa Mart® specializes in casual leather and upholstery home furnishings, as well as accent pieces, such as occasional tables, armoires, and home accessories. The kind of furniture you would use in your living room and family room areas of the home. The chain provides a large variety of styles, some of which are reminiscent of those found in high-end department stores and fashionable furnishings catalogs. The difference being that consumers will find Sofa Mart’s products more attractively priced and more readily available. Oak Express® offers homeowners real wood furniture for almost any room of the house, at discount prices. Oak Express is America’s largest cash buyer of wood furniture, which gives them a buying power advantage over any competitor. Needless to say, Oak Express® has had great success with today’s time-constrained and value-conscious consumer. Bedroom Expressions® provides a unique retail experience, a single store specializing in bedroom furniture, offering consumers a larger selection of better quality bedroom furniture at affordable prices. Furniture Row® also offers a 200% price pledge guarantee. This states that if within 30 days of purchase, the customer finds the identical item advertised for less at another local store, Furniture Row will refund 200% of the difference. In addition, Furniture Row® provides a variety of financing options designed to cater to the customer's needs. Furniture Row® Companies is one of the largest family-owned specialty home furnishings and bedding retailers. The company is comprised of five specialty store brands including: Sofa Mart®, Oak Express®, Bedroom Expressions®, Denver Mattress Co®, and Big Sur® Water Beds and operates over 330 stores in 31 states. For more information, please visit www.furniturerow.com. Furniture Row® also owns and operates a NASCAR NEXTEL Cup team. For more information on the #78 Furniture Row Chevy Monte Carlo, the team, or driver Kenny Wallace visit www.furniturerowracing.com.