Joel Cochrane Joins Bermex As VP Sales

Furniture World Magazine

Bermex announced that Mr. Joel Cochrane has joined the company as Vice-President of Sales for Central, South East and Western United States. Along with Mr. Albin E. Grundner, Vice-President of Sales for North East United States, Mr. Cochrane will find new innovative ways to expand business and help Bermex to provide the best product with the same excellent quality and service. Over the last 20 years, Mr. Cochrane has held various sales, marketing and product development positions for Cochrane Furniture (which was founded by his great-grandfather in 1905 and now owned by Chromcraft Revington). After Mr. Joel Cochrane visited the Bermex factories, he discovered why Bermex was successful in the dining furniture industry. "The people at Bermex are definitely good people", Cochrane said. "They are customer-oriented, and are driven to increase market share." Bermex President Daniel Walker noted that the company has grown in recent years, particularly with its purchase of Dinec; therefore, it became obvious that Bermex needed two Vice-Presidents to cover the entire U.S. territory. With this new skilled team, Mr. Walker looks forward to another year of growth and prosperity.