Icovia To Lauch Room Planner for Rug Retailers and Manufacturers at Las Vegas Market

Furniture World Magazine

Icovia, a leading online room planner provider, will launch a room planner for rug retailers and manufacturers at Las Vegas Market 2007 in booth #A536. Company C is the first rug manufacturer to incorporate Icovia’s latest online interior design room planning tool on its website at www.companyc.com. The Icovia Room Planner allows consumers to create a room using a rug as the foundation of the room design, chosen from the rug manufacturer or retailer’s online catalog of products. The manufacturer or retailer can include product information including name, description, image, size and style. A reporting tool captures contact information and consumer activity when plans are saved, printed or emailed to friends for feedback. Icovia Room Planner launches directly from the retailer or manufacturer’s website, allowing consumers to design customized rooms to scale. The program can easily be updated with new product introductions or discontinued items using Icovia’s web-based editor. “Unlike other room planners, Icovia has the technology enabling manufacturers or retailers to use an actual product image in the planner as opposed to abstract line drawings or icons.” said Steve Street, CEO of Icovia. “In today’s technology driven world, it’s important to give consumers a reason to come back to your web site. The Icovia Room Planner works as an interactive tool which fosters ongoing relationships with customers.” “Allowing consumers to visualize how their purchase will look removes one more obstacle in the consumer’s decision making process,” commented Walter Chapin, President of Company C. “This technology helps customers to visualize their home decorated with bright colors and casual designs.” About Company C: Founded in 1994 by Walter and Christine Chapin, Company C began creating extraordinary rugs with a refreshing design twist and inspiring color combinations. Company C soon expanded the product lines to include bedding, decorative pillows and throws. Today, Company C has over 1,000 active dealers nationwide and services numerous mail order catalogs. Company C has company-owned retail stores in Portland, ME and Concord, NH. Headquarters are also located in Concord, NH, where the company operates its design studio and distribution center. For additional information or to view the complete product line, please visit www.companyc.com or call 800.818.8288. About Icovia: Icovia was founded in 2000 and has become the industry leading online room planning solution for retailers, manufacturers, interior designers and homeowners. The Icovia Room Planner delivers value to businesses and consumers at once with powerful, easy-to-use interior design tools that combine free usage with registration-based features to identify potential buyers as actionable contacts. Icovia's customers span a number of industries including home furnishings, real estate, Internet retailing, consumer electronics and interior design, including La-Z-Boy, Kohler, Nautilus, GMAC Real Estate and Samsung. Icovia is privately-held and headquartered in Londonderry, NH. For more information, visit www.icovia.com or call 1-603-206-6206.