LBC Names New President.

Furniture World Magazine

Sean Hanish has been named President of LBC Advertising, a leading marketing communications firm within the home furnishings industry. The announcement was made today. Formerly Senior Vice President, Executive Creative Director, Hanish has been responsible for creating and directing the majority of award winning commercials for Robb & Stucky, Karastan, American Leather and other LBC clients. A graduate of the University of Wisconsin, Madison, in economics (Phi Beta Kappa) and Rhodes Scholar nominee, he earned his Master's Degree in Cinema from the University of Southern California where he won the prestigious American Cine Award; the Fort Lauderdale Film Festival Award; the New York Film Festival Award; the Toronto Film Festival Award and the Houston Film Festival Award for his master's thesis film, "Sales Tribe". He began with the firm as an assistant grip while in high school and worked his way up through the firm's ranks to become Executive Creative Director. He produced two CBS television network prime time specials, "Great Skate Debate" and "Great Skate Debate II" and introduced the use of the Internet in pro-active voting to network television. A film writer and director, Hanish directed his first feature film "24 and Holding", which was screened in Hollywood this past year. In addition to film, he has written and directed the Off-Broadway comedy, "Acts of Contrition", which debuted in Los Angeles in 2000, and proceeded to Off-Broadway in the summer of 2000 being staged twice, finally at the prestigious John Houseman Theatre in the summer of 2001, before it returned to Los Angeles for a fourth run. At LBC, he has been responsible for 25 of the firm's National Telly Awards; the Chicago International Film Festival Award; numerous ADDY Awards, including the ADDY for the Judges Award for Electronic Advertising Excellence; the Worldfest Houston Award; the Summit Award; and 12 National Communicator Awards. "We are honored to represent some of the finest names in retail as cornerstones to our client list", stated Hanish. "It will be my responsibility to continue the excellence in creative and media management, along with branding and client services and expanding our services on a global scale on our client's behalf." "LBC is by every definition of the term, global thinkers. We will continue to meet the challenges our clients demand toward marketing communications excellence."