July Las Vegas Market Grows ‘High Design’ Resources

Furniture World Magazine

A broad selection of innovative designs and luxury product from around the globe will be featured as part of the juried design sections at the 2008 July Las Vegas Market held July 28 – August 1, 2008. The juried showcase sections include ConText, Design & Living and Living Green Pavilion. Combined, the trio represents a comprehensive array of the home furnishings industry’s most discriminating creations. More than 200 exhibitors will be presenting their design-inspired lines, and the showcases will boast a strong international flavor from Europe and other parts of the world. Upon reaching the fifth floor of Building C, buyers will find each juried showcase clearly defined through custom visual and auditory treatments communicating each showcase theme. Design & Living will convey a hip and contemporary feel throughout its 40,000 square feet of exhibit space; while across the hall crisp, chic accents will define the more than 13,000 square feet of the ConText showcase. Meanwhile the highly anticipated 12,000-plus-square-foot Living Green Pavilion will convey an organic and natural feel through green design and sustainable features. An Italian inspired espresso bar and a relaxing buyers lounge will further enhance the fifth floor, welcoming market attendees. The three juried showcases have grown in response to increased attendance from interior designers and high-end retailers seeking more form-focused products at Las Vegas Market. During the Winter Las Vegas Market attendance from this design sector doubled, making up 12 percent of total Market attendees. “Increased attendance within the design sector clearly demonstrates that ‘high end’ is in ‘high demand’ at Las Vegas Market.” These three juried showcases are expected to satisfy that demand as they are among the most inspiring and progressive faces at Las Vegas Market,” said Tim Branscome, Vice President of International Business Development of World Market Center Las Vegas. Specifically, ConText, which made its debut at Winter 2008 Las Vegas Market, is a premier showcase for home textiles and bedding. This summer it will feature trend-setting designs as well as classic, timeless designs, offering every retailer and designer something beautiful, exciting and new. Notable exhibitors will include Bella Notte, Luiz Fine Linens, Karma Living, Shamiana, Down Inc. and many more. Design & Living will deliver design-conscious visitors’ favorite innovators, as well as previously unseen talent, in various styles – from traditional to contemporary. There is anticipated to be over 100 hand-picked companies including Haute House, Style de Vie, Emmanuel Design Group, Redford House, John Strauss Furniture Design and others who will showcase furniture, home and wall décor and lighting. Living Green Pavilion will return for its third market, educating and delighting buyers with sustainable furnishings or furniture using wood, cushioning, fabrics and finishing materials that can be renewed through natural processes over prolonged periods of time. The Living Green Pavilion is the country’s largest, most comprehensive venue of its kind showcasing the best in fashionable, accessible, and sustainable furnishings for the mainstream market. All products shown will be verified sustainable, and include many first time exhibitors at Las Vegas Market such as Harden Furniture, one of the first to be awarded the prestigious Silver Exemplary status by the Sustainable Furniture Council, and The Natural Bedroom by Vivetique, one of the earliest manufacturers of natural bedding. “We’re thrilled to be moving these highly-acclaimed showcases from their previous temporary exhibit locations to the Las Vegas Design Center in conjunction with the opening of Building C,” said Branscome. “There’s no question their prime location in our new state-of-the-art space will draw enormous buyer traffic and add to the excitement of celebrating our first market entirely on the World Market Center campus.” Manufacturers interested in learning more about criteria to exhibit in these juried showcases should e-mail design@lasvegasmarket.com. The Summer 2008 Las Vegas Market is scheduled for July 28 through Aug. 1, 2008 at the World Market Center & Pavilions. For more information about World Market Center Las Vegas, including registration and discounted hotel room offers, please visit www.LasVegasMarket.com. About World Market Center Las Vegas: World Market Center Las Vegas is an integrated home and hospitality contract furnishings showroom and trade complex in Las Vegas. When fully built, at 12 million square feet in 8 buildings, World Market Center will be the largest trade show complex in the world. The $3 billion, state-of-the-art campus will showcase furniture, decorative accessories, lighting, area rugs, home textile and related segments, as well as the Las Vegas Design Center (LVDC) open year-round to the trade. World Market Center produces the semi-annual Las Vegas Market, held every January and July, and is the fastest growing home furnishings trade show in the world. World Market Center is now leasing the third building to a broad cross-section of the home furnishings industry.