PROFITsystems Announces e-Showroom

Furniture World Magazine

PROFITsystems, Inc., a leading software provider for the home goods industry, has announced the completion of phase one of e-Showroom, which links a retailer’s merchandise to their Website. “This is just one more area where we have increased our service commitment to our clients. Our e-Showroom enables our clients to establish brand awareness and increase their traffic levels from an audience they might currently be missing. In today’s economy, shoppers are educating themselves on-line before they even hit their first furniture store. Retailers need to maximize their advertising dollar and what better way to do this than to put their inventory on their Website – a second store without the building expense. By using this incredible marketing tool, we are making it easy for our clients to help their customers,” said Jeff Niskern, President of PROFITsystems.  The first phase of the PROFITsystems new e-Showroom solution was designed to perform two major functions. The first is to enable a store to load item data and images automatically to their Websites from their item master file. The second is to make it easy to organize, categorize, and create a user-friendly shopping experience for a store’s customers. “One of the most difficult aspects of maintaining a store Website is dedicating man-hours to keeping it current. By automating updates on item information, images, and prices, our clients can have a great Website that is always up-to-date, without dedicating excessive hours to the project,” states Mitch Hight, CIO for PROFITsystems.  Search criteria include brand, department, category, and even sub-category, allowing effortless navigation for shoppers visiting the Website. Shoppers will be able to browse products, view images, and create a wish list of products to look at in person. “One of the key functions of a Website is to act as an advertising forum to drive traffic into the store. Our e-Showroom is like adding an additional showroom which is open anytime a customer wants to shop, even if that is at 2 a.m.,” expressed Niskern.  PROFITsystems’ e-Showroom is an affordable medium for an outstanding Website shopping environment that delivers a personalized tool that provides both revenue and customer satisfaction. Future phases will include gift registry and shopping cart capabilities.  In their continued efforts to make retailers more profitable, PROFITsystems will also concentrate on managing the marketing aspect of a retailers’ Website. PROFITconsulting will use on-line technology as a medium to assist retailers in developing a marketing strategy including: newsletters, customer follow-up, sales promotions, and email advertising, to enhance their business. PROFITsystems is the leading total solutions provider of the home goods industry. Key components of their retail solutions include management software, consulting, performance groups, group-buying freight programs, advanced education, and e-commerce. PROFITprofessional’s features include fully integrated inventory management, customer relations management, and accounting systems. PROFITsystems was recently ranked in Inc. 5000’s inaugural list as one of the 5,000 fastest growing businesses in the United States.