Gautier announced that opened its first concept store in Paramus, New Jersey, on November 15. The 4,200 sq. foot showroom is one of many that the French furniture manufacturer plans to open in the United States and Latin America (see photos below).
The new Gautier store is located within a five-mile radius of many other furniture retailers. Its main target markets are New York City, Westchester/ Rockland County, and northern New Jersey.
Customers will enjoy high quality Gautier home furnishings including, furniture for sophisticated living rooms, adult bedrooms, children/youth bedrooms, home office and wardrobe systems. Gautier will operate a logistics hub in New Jersey to provide expert delivery and assembling.
According to Stefan Brugger, CEO Gautier USA, "The concept store is laid out to form a harmonious and convivial space. Its emotional and sensory dimensions prioritize the customer's well-being. This innovative concept is both original and attractive as well as logical and adaptable to any configuration, from city center to commercial zone. Inside the store, customers are circulated to get a global view of the range, while the layout encourages customers to explore. In the heart of the store, the "workshop" provides a meeting place for exchanges between consumers and the company."
To help partners and final consumers, Gautier provides ARCHINET3D, a free, downloadable planning software package for PC or Mac to help customers arrange furniture in their rooms.
About Gautier: Gautier is the trademark of a 50 year old French furniture manufacturer with a long history of customer loyalty. The firm has two production sites and a workforce of 1,050 employees.
Through its ability to anticipate trends and to understand users' expectations, Gautier's R&D department and its designers invent new technologies, avant-garde finishes and create new collections, which are the driving forces of the company's success.
Involved in a quality improvement process, validated by ISO 9001 certification since 1994, and attached to observance of the safety standards, the company ensures that every stage of the manufacturing process is subject to rigorous control. Gautier, a socially responsible company, subscribes to a voluntary procedure for preserving the environment. In January 2004, the company obtained the top French NF Environment label, which is the official French ecological certification. It also received ISO 14001 and ISO 18001 in 2007.
Gautier designs and produces imaginative quality furniture with contemporary, accessible and personalized designs for the home, office, and hotels. The company has been able to develop its brand in France and internationally in over 50 countries through an increasingly innovative, diversified, and quality product range.
Gautier is famous for its innovative contributions to rooms for young people and offers the same creativity for adults, storage and dressing areas, living and drawing rooms, offices, bedding, and more. Gautier's furniture is multifunctional, modular, timeless, and perfectly designed for today's lifestyle. The product offering is ranked on the medium and upper range of the market and is intended for customers who give priority to aesthetic and quality.
The seven Gautier product families include: Nursery or baby bedrooms; Junior Collection, Adult Collection, Wardrobe systems; Living room, Office furniture, Hotel Bedrooms / Contract.
Gautier has more than 650 partners throughout the world with a sales of EUR 150 million (190 million USD) with 30% export, and has implemented a new commercial direction designed to increase the visibility of its brand and establish a direct relation with its customers.
Gautier will exhibit at Franchise Expo South in Miami from January 9 to 11 in the French Pavilion, and maintains a permanent showroom in High Point at the 220 Elm Street building.
For more information, contact: GAUTIER USA. Tel.: (954) 975-3303 ext. 13, E-mail: sbrugger@gautierusa.com, Web: www.gautierusa.com
 |
Ribbon cutting ceremony. Pictured are owners of the new Gautier Franchise store Jerry Glebicki, Ilona T. Bruzda & Johanna Orlowski, Gautier's Supply Chain Director David Soulard and Stefan Brugger, CEO Gautier USA. |
 |
Gautier's US National Sales Manager Kevin Tomasko showing off Gautier's 3D room layout software. |
 |
Dining room display. |
 |
Opening remarks by Gautier's Supply Chain Director David Soulard and Stefan Brugger, CEO Gautier USA. |
 |
Youth bedroom display. |
 |
Owners of the new Gautier Franchise store Jerry Glebicki, Ilona T. Bruzda & Johanna Orlowski. |
 |
Gautier USA store front entrance. |
 |
Seating and home entertainment. |