Furniture Brands International Adopts Icovia Space Planning Solution

Furniture World Magazine

Icovia, a leading provider of online interior design solutions for the home furnishings industry, announced that four of the flagship companies of Furniture Brands International (FBI) – Broyhill, Drexel Heritage, Lane, and Thomasville – have adopted Icovia® as their exclusive online interior design and space planning solution. Broyhill Furniture and Drexel Heritage are the latest FBI companies to license Icovia 2D Business Edition, a private-labeled room planner that will launch directly from the furniture retailers’ websites. Lane Furniture and Thomasville, both longtime Icovia customers, have integrated their product catalogs with Icovia. They are also upgrading to Icovia version 5, which offers many new interior design capabilities to enhance the customer shopping experience. Thomasville completed the upgrade in June 2008, and Lane Furniture will deploy version 5 in the first quarter of 2009. Commented Eric Tessau, Director of eCommerce IT for Furniture Brands: “Icovia delivers state-of-the-art technologies that help the FBI companies market and sell home furnishings. We consider Icovia a strategic partner and are excited about the evolution their room planners are undergoing.” “We view our customer relationships as partnerships,” said Steve Street, President of Icovia. “Customer feedback drives the product evolution, and we are very grateful to customers like Furniture Brands International whose input and ongoing use of our tool make Icovia the most feature-packed and easy-to-use room planning tool in the industry.” About Furniture Brands International: Furniture Brands International is a vertically integrated operating company that is one of the nation's leading designers, manufacturers, and retailers of home furnishings. It markets through a wide range of retail channels, from mass merchant stores to single-brand and independent dealers to specialized interior designers. Furniture Brands serves its customers through some of the best known and most respected brands in the furniture industry, including Broyhill, Lane, Thomasville, Drexel Heritage, Henredon, Pearson, Hickory Chair, Laneventure, and Maitland-Smith. For more information, visit www.furniturebrands.com. About Icovia: 20-20 Icovia Inc, was founded in 2000 and has become the industry leading online room planning solution for retailers, manufacturers, interior designers and homeowners. The Icovia Room Planner delivers value to businesses and consumers at once with powerful, easy-to-use interior design tools that combine free usage with registration-based features to identify potential buyers as actionable contacts. Through our acquisition by 20-20 Technologies in January of 2008 Icovia is now bringing the resources of a global company focused on interior design technologies to the home furnishings industry. Icovia is headquartered in Londonderry, NH.