Interview with Isuzu’s Brian Tabel
Switching to EVs can be a smart solution. However, costs, incentives,
timelines and other factors can complicate purchase decisions.
Furniture World engaged Brian Tabel, assistant vice president of marketing
at Isuzu Commercial Truck of America, to explain what retailers need to know
about electric vehicles, specifically the medium-duty trucks used for
furniture last-mile deliveries.
“The big trucking fleets and some large furniture retailers already
understand how to purchase EVs,” he explained. Because many large,
public-facing companies have set sustainability goals for carbon neutrality,
they’ve shown the most interest in EVs. I believe the level of interest
beyond that group is about to expand.
“Right now, internal combustion engine (ICE) vehicles are an excellent
option for furniture retailers. Any switchover will likely take decades, but
EV last-mile delivery trucks make sense for some retailers, depending on
many factors we will discuss.”
A Good Fit
“There has been some anxiety surrounding electric trucks due to cost,
available infrastructure and the timing of government mandates. Still, EVs
are a good fit for furniture retailers. That’s because final mile trucks,
unlike larger, long-haul trucks,” he explained, “don’t run hundreds of miles
a day and generally don’t make deliveries in the middle of the night,
leaving ample time for charging. And they are much more efficient than ICE
trucks in terms of operation and maintenance.”
Price
“It’s true that the purchase price of an EV is considerably higher than the
typical ICE vehicle. However, that can be offset by state, county, and city
government incentives, not only for the truck but also for charging
equipment and infrastructure. Sometimes, the all-in purchase price can be
lower than for an ICE vehicle. For example, an $80,000 incentive might be
offered in Anaheim, California, but in Orange, California, less than eight
miles away, it might be $50,000. It’s complicated, so we are working on a
tool to tally the city, county and state incentives for vehicles domiciled
in various locations.
“One unknown concern for retailers considering purchasing an EV is how long
the incentives will continue to be available to help offset most purchases.
Government entities allocate a set amount to fund programs, but as more
customers move to EVs, the pool of money gets depleted faster.”
Right-Sizing
“Purchasing an EV delivery truck is more complex than many retailers know,”
Tabel explained. An ICE vehicle might get 35 miles per gallon under various
conditions. With an EV, any power draw on the truck, including turning on
the heated seat or running air conditioning, has an impact.
“Right-sizing EV trucks requires choosing an appropriate battery pack for
the job at hand. For example, Isuzu offers four battery options, ranging
from 60 to 180 kilowatts. Generally, delivery trucks not driving long
distances need smaller, less costly battery configurations.
“An advantage that furniture retailers have is that delivery loads are much
lighter than those carried, for example, on beverage trucks. That means
furniture loads don’t run at full GVW (total truck weight, including
payload). Topography and climate are more important factors. Model purchase
decisions, therefore, need to be based on questions such as, ‘Will furniture
deliveries be made to homes in the hills of San Francisco or in Miami,
Florida? Will heated seats or air conditioning be running full-time?’
Ambient temperature impacts EV batteries similarly to how it affects cell
phone batteries. Recharging ability is affected by extreme cold. Also, hot
weather can affect an EV battery’s ability to hold a charge.
“The right truck has to fit the conditions and routes it travels. That
usually involves detailed conversations between retailers and local truck
dealers.”
Operation Costs
It’s been estimated that EV trucks incur 30 to 50% fewer maintenance
expenses than diesel vehicles, assuming proper battery maintenance.
“Depending on government incentives, the payback period is accelerated by
lower maintenance needs for EV delivery vehicles, said Tabel. Tires will
likely be the biggest maintenance expense. There’s no oil to change, no
transmission, and no air filters other than for HVAC.”
Charging Station Standards
“Currently, there aren’t formal standards for charging station hookups.
Tesla has the largest network of chargers across the U.S. and Canada. Ford
and Rivian use the Tesla charger, and I think more car companies will move
in that direction over time. Large trucks require more power and will have
their own adapters,” he said, “but our N-Series EVs used for last-mile
delivery trucks use a car-type charger.
“The problem with most charging stations today is that they have car-sized
parking spaces. Pulling up in a 24-foot furniture truck to one of these
stations isn’t feasible. Over the past two years, however, we have seen more
drive-through charging stations suitable for trucks become available.
“Retailers will need to install their own charging stations. An overnight
trickle charge results in a deeper charge. So-called hotshot charges, which
take a battery from 20% to 80% in 30 to 45 minutes, shorten battery life.
“To make charger installation easier, Isuzu has partnered with ChargePoint,
which has the most extensive charging infrastructure in the U.S. and Canada.
They do site surveys and estimate the electrical usage needed. The company
also recommends appropriate chargers and works with power companies to
install them at retail locations.”
“EV truck sales to furniture retailers will be propelled by emissions
mandates originating by the California Air Resources Board (CARB) and on the
national level by the EPA.”
Government Mandates
“In California, regulations dictate that truck manufacturers must sell a
certain number of zero-emission vehicles,” Tabel noted. “In other states,
there are different timelines. Mandated increases in the percentage of EV
trucks manufacturers must sell will come in 2025-2026. And a larger jump
will occur in 2027.
“EV truck sales to furniture retailers will be propelled by emissions
mandates from the California Air Resources Board (CARB) and on the national
level by the EPA. The pace of that change will depend on how fast
regulations mandating EV purchases and limiting sales of ICE trucks roll
out,” he said.
“CARB is considering several timelines for accelerating the transition of
medium- and heavy-duty vehicles to EVs. We are waiting for the EPA to
announce its requirements across all 50 states, at which point CARB may
adjust its timeline further.”
Infrastructure Speed Bump
“I can’t speak for every OEM,” Tabel said, “but I believe that the
aggressive timeline CARB has specified is an area of concern because
sufficient infrastructure isn’t yet in place to support a mass change-over
to EV trucks.
“There just aren’t enough EV charging stations in many parts of the country
to make EVs viable for some businesses. Here’s an example: Every truck
traveling in and out of Manhattan passes through Hunts Point. The numbers
are huge, and installing sufficient underground transmission lines to
support a switchover to all EV trucks would take years—perhaps even a decade
or more to achieve.”
Conclusion
Tabel stressed that EVs are a smart option for furniture retailers going
forward. “While the change can be a little daunting for first-time EV truck
purchasers,” he said, “it can be a smart solution.”
EVs make good economic sense depending on government incentives, especially
in places where there’s a significant differential between the cost of gas
and electricity. They can also help retailers advance sustainability goals.
“From our perspective as an OEM, we look forward as an industry to getting
some certainty from CARB and the EPA regarding the regulatory timeline. It’s
an election year, and I imagine some Furniture World readers are wondering
if there might be a relaxation in requirements should there be an
administration change in November. It’s possible for the longer term, but
realistically, the 2027 efficiency standards will go into effect,” he
concluded.
Questions about this article can be directed to Brian Tabel via
editor@furninfo.com.