Easy Furniture Web Tip #318: Google My Business Posts Are Sticking

Furniture World News Desk on 10/29/2021

Posting on Google My Business can help a company stand out on a search results page.

In my Easy Furniture Web Tip 255 from several years ago, I explained what you need to know about them. I also said it would take 10 to 15 minutes of your time weekly.

Today, I am happy to report it no longer takes time away weekly.

It used to be after a week your post would “expire” and disappear from the search results field. About six months ago, I noticed I wasn’t getting expiration notices anymore.

So I experimented and found, indeed, posts were sticking and no longer expiring.

I then created two “evergreen” posts for a client and uploaded them. In the image to the right, I am only able to show you a portion of the Google feature. The posts are below the reviews.

As you can see from the dates, the posts above are several months old.

I don’t know how long this new policy will last, but you may as well take advantage of it while you can because these attractive posts help make a company stand out on a search results page.

Of course, you can still update weekly if you like, or monthly, or whenever. The main thing is to at least get started.

Easy Furniture Web Tip 318: Build two attractive posts for your Google My Business page.

Katherine Andes specializes in web content development and SEO — including page customization for storefront and franchise websites. Visit BetterWebSales.com or phone her at (559) 309-2940.

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